BBC logo evolution

bbc logo design

Here are some examples of the older BBC logos, with resources for more info.

old bbc logo

The BBC can trace its roots back to the year 1936 when it became the world’s first broadcaster of a regular high-definition TV. The first attempt at proper branding dates back to the 1950s when the company started to use idents to distinguish each of their channels. It was Abram Games — famous for creating the logo for The Festival of Britain — who created BBC’s first identity, also known as Bat’s Wings.

old bbc logo

One year later, the BBC was launching a second channel. BBC2 was the first channel to broadcast colour pictures in the UK. The TV station promoted its use of colour by including reference to the station identity. This was to function as a reminder to the audience to buy a colour television set.

By the 1980’s, the channel adopted the futuristic stripy lettering and BBC One’s clocks became digital entities.

old bbc logo

In 1988, a new logo designed by Michael Peters began to be used on such BBC products as paper cups, videos, books and stationery.

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